Golden Phrases is an web server access log files analyzing utility specialized to analyze search phrases. It scan specified log files, retrieve all search phrases from them, gather the statistics of using the phrases, determine position of your site on search engines for every phrase and estimate the perspectivity of every phrase. Let's consider in details how it work:

Golden Phrases assume that every line of log file can contain one referer from search phrase. Therefore, it try to apply the search engine specific pattern for every line of log files. And if line has an string of chars matching with pattern it assume that this line has referring URL from search engine and try to extract the search phrase and other accompanying information from this line.